If you are seeing this issue then your webpage does not have a meta description tag in its HTML code, or the existing meta description tag is empty. Meta descriptions are HTML attributes that provide concise summaries of web pages. They play a crucial role in search engine optimization (SEO) by influencing click-through rates and informing users about the content of the page.
When the meta description is missing or empty, search engines may either generate a snippet from the page content or display a default snippet, which may not accurately represent the page or entice users to click through.
How to fix?
To fix the issue, follow these steps:
Write a Relevant Meta Description: Craft a concise and informative meta description that accurately summarizes the content of the webpage. Aim to include relevant keywords and key information that entices users to click through to the page.
Keep it within Character Limit: While writing the meta description, ensure that it adheres to the recommended character limit, which is generally around 150-160 characters. This ensures that the entire meta description is displayed in search engine results without being truncated.
Implement in HTML Code: Insert the meta description tag within the HTML code of the webpage's <head> section. The meta description tag should be formatted as follows:
<meta name="description" content="Your meta description here">
Replace "Your meta description here" with the actual meta description you've written.